The Profit (2013)
When Marcus Lemonis isn’t running his multi-billion dollar company, Camping World, he goes on the hunt for struggling businesses that are desperate for cash and ripe for a deal. In the past 10 years, he’s successfully turned around over 100 companies. Now he’s bringing those skills to CNBC and doing something no one has ever done on TV before … he’s putting millions of dollars of his own money on the line. In each episode, Lemonis makes an offer that’s impossible to refuse; his cash for a piece of the business and a percentage of the profits. And once inside these companies, he’ll do almost anything to save the business and make himself a profit; even if it means firing the president, promoting the secretary or doing the work himself.
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Episode 1 - Biggest Wins and Most Heartbreaking Losses
Release Date: 2017-11-21Marcus Lemonis looks back at which deals paid off big time and which cost him millions.
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Episode 2 - Tumbleweed Tiny Homes
Release Date: 2017-11-28Marcus helps a Colorado manufacturer of tiny homes that faces massive issues, including an owner's lack of leadership, over a million dollars of debt, and low morale.
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Episode 3 - Detroit Denim
Release Date: 2017-12-05At a Detroit-based denim business, the three owners all have their own pet interests and goals; one owner stamps out any idea that he didn't come up with; another obsesses over the smallest of details; the third cares only about his own payout.
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Episode 4 - Monica Potter Home
Release Date: 2017-12-12Marcus helps Monica Potter's home goods store in rural Ohio; Monica has trouble relinquishing control to employees and her sister.
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Episode 5 - Mr. Cory's Cookies
Release Date: 2017-12-19Marcus helps a cookie company owned by a 13-year-old entrepreneur and his mother that faces serious growing pains; Cory's mother struggles to trust anyone and resists change, leading to missed opportunities.
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Episode 6 - Rayjus
Release Date: 2018-01-09Tonight on The Profit, Marcus Lemonis is in Morris, Illinois hoping to make a deal with Rayjus. Rayjus is a sports apparel company that specializes in fishing apparel. The name Rayjus is a combination of the first names of owners Ray Odom and Justin Romines. Rayjus has poor employee morale and unfocused owners, including one with a troubling side gig as a radio DJ. Rayjus also owes the IRS thousands in back taxes.
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Episode 7 - JD Custom Designs
Release Date: 2018-01-16Marcus Lemonis is in Orange County, California hoping to make a deal with JD Custom Designs. JD Custom Designs is a company that specializes in retail displays. The owner Jeff can't let go of control, which slows the process, limits creativity and negatively impacts the company.
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Episode 8 - Faded Royalty
Release Date: 2018-01-23Marcus helps a disorganized New York City fashion designer with unpaid loans and an understaffed store.
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Episode 9 - Southern Culture
Release Date: 2018-02-06The owner of a packaged Southern food business bites off more than she can chew, bringing colossal debts that clog her cash flow.
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Episode 10 - Fighting for Farrell's
Release Date: 2018-02-27Marcus returns to Farrell's, a business he helped revive in 2017, to find partners and management fighting each other.
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Episode 11 - Tankfarm & Co.
Release Date: 2018-06-12A men's apparel business on the California coast is about to unravel completely for co-owners and brothers Mike and John, who found early success selling to big stores, but profitability never followed when they opened up two locations of their own.
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Episode 12 - The Casery
Release Date: 2018-06-19A Los Angeles startup is creating buzz with its fashion-forward cell-phone cases; behind its breathtaking sales, the cracks are starting to show; its CEO does whatever he pleases, leaving his partners demoralized and the business unable to grow.
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Episode 13 - Ellison Eyewear
Release Date: 2018-06-26A Chicago startup impresses with their high-end sunglasses, but behind the flashy shades, the company struggles to turn a profit; its CEO has trouble moving beyond a personal tragedy, affecting every aspect of the business from marketing to hiring.
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Episode 14 - Diaper Dude
Release Date: 2018-07-03 -
Episode 15 - Simply Slices
Release Date: 2018-07-10At a small family-run pizza chain, the proud patriarch is squeezing the life out of the business; he has long dreamed of taking his drive-through pizza concept nationwide, but he's so resistant to change that he alienates potential franchisees.
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Episode 16 - Hangout Lighting
Release Date: 2018-07-17A Chicago-based lighting company sparks innovation with unique designs and customizable options, but the owner's lack of leadership causes sales to fizzle; if Marcus can't convince her to value her team, it may be lights out for this startup.
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Episode 17 - Montiel
Release Date: 2018-07-24A women’s athleisure company found initial success building a following online, but the owner’s conservative aesthetic is starting to lose popularity, and she refuses to take any risks, despite suffering sales.
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Episode 18 - Baby Bump
Release Date: 2018-07-31A husband-and-wife team work tirelessly to keep their maternity and children’s retail stores open, but after 10 years in business, they aren’t certain of their roles or their numbers, and their merchandise lacks universal appeal. Moreover, a recent health crisis put even more stress on the business and their marriage.